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Pierre Gaignard's short film on 23 February at Maison Européenne de la Photographie
Atlanta. Pierre Gaignard takes on the character of the brother of the rapper Young Thug and realizes a fictional biopic from images founded on the Internet. Thanks to this body of private photographs taken online sources is it as authentic as possible. The film is actually the result of a fantasy story by the artist.
In some of these pirated videos, Pierre Gaignard was intrigued by a machine that supposedly tested the wear and tear of sneakers in laboratories belonging to Adidas. He reproduced it in order to possess it and named it Mouvement vers une sémantique de Fils2pute (D’Après Adidas Lab) (Movement towards son of a bitch semantics (From Adidas Lab)). A metaphorical criticism of the incessant activity of capitalist society, the imitation of this machine created by Adidas also highlights his interest in all forms of counterfeiting.
The screening will be followed by a conversationbetween Pierre Gaignard, Théo Robine Langlois and Katarina Stella.
Numbers are limited, to reserve a place contact Lindsey Marsh on lmarsh@communicart.fr