Founded in London in 2006 by Julien Lombrail and Loïc Le Gaillard, Carpenters Workshop Gallery produces and exhibits functional sculptures by artists and designers going beyond their traditional fields of expression.

The mission entrusted to Communic’Art since 2014 is to go beyond the frontiers between Art and Design, and position the gallery as a pioneer in France and abroad.  

Working on specific messaging and a precise definition of the gallery’s objectives, Communic’Art designed a strategy placing CWG at the heart of the emerging market we call Collectible Design.

For the gallery’s 10th anniversary in 2016, Communic’Art ensured media coverage for the opening of the 8,000 m2 workshop in Roissy, dedicated to research and development, a sign of the gallery’s support for the creation of major works.

Communic’Art’s expertise in crisis communication, such as during the installation of the monumental Domestikator sculpture, which was rejected by the Louvre and installed on the forecourt of the Pompidou Centre for the FIAC 2017, was a major milstone in our mission for the gallery.

Galal Mahmoud Architects entrusted Communic’Art with a mission of consultancy in communications and press relations for its “Museum of Civilisations” project in Beirut.

The GM Architects firm, which is an expert in luxury tourism and specialises in the creation of top-end hotels and resorts is one of the biggest architecture firms in Lebanon.

The Museum of Civilisations project, designed by Galal Mahmoud, was presented at the Venice Biennale in 2014. 

The museum was planned to be located in the heart of Beirut, showing visitors a site excavated into the strata of the civilisations that lie beneath the current city of Beirut.

This is an unusual, deeply humanist museum project, simultaneously an archaeological site and a place for both exhibitions and mediation, giving an overview of the cultural wealth of Lebanon.

Le Mois de la Photo du Grand Paris (Greater Paris Photo Month), the essential new photography event in Paris, organised by François Hébel, entrusted Communic’Art with a press relations mission for the launch of its latest edition in 2017.

La Mois de la Photo had reached an historic turning point, by extending to Greater Paris. This was a major project aimed at creating a flow of exchanges from either side of the Paris “périphérique” which is a road which between the city and the suburbs, built in the sixties, which has always acted as a psychological barrier as well as geographical.

96 original exhibitions, spread over 32 towns and organised by art centres, galleries and heritage sites, offered an international panorama of reputed and lesser known artists, with the presence of contemporary French photographers in numbers never seen previously.

We had to do things big …

After Paris and London, Stéphane Custot was one of the first art dealers to decide to establish a gallery in Dubai, and in March 2016, contributing to the cultural boom of the city – Custot Gallery Dubai opened.

Located half way between Asia and Europe, Dubai acts as a real hub for art, advocating initiative and the emergence of new forms of art.

A pioneer, Stéphane Custot entrusted Communic’Art  with a mission of consultancy in press relations and international e-reputation.

To ensure that Custot Gallery Dubai, right from opening, had the right expression of its positioning and the guarantee of an expanding reputation, Communic’Art built up a relevant and innovative communication strategy, based on in-depth messaging development. The agency was able to create privileged and lasting links with the local and international press for Custot Gallery Dubai.

For FIAC 2017, the Domestikator, a 12-metre high architectural work by the Dutch artist “Atelier Van Lieshout,” was planned to be part of the Hors les Murs section in the Tuileries Garden.

A living space, a manufacturing workshop, the artist Joep Van Lieshout designed the “Domestikator” as a total work of art, surpassing the frontiers between art, design and architecture. 

But its sexually explicit representation was considered disturbing and the work was rejected by the Louvre museum just a few days before being installed.

Communic’Art then began a crisis communication operation, in favour of the piece being installed in another location.

150 press articles denounced censorship of the Domestikator and the announcement of its installation by Bernard Blistène at the alternative venue of the Beaubourg forecourt again resulted in 150 positive articles, making the work a symbol of freedom of expression in the public space.

On the final day of the installation, the climax was the SPA (animal protection charity) sending a communiqué to the French President protesting against such an intolerable infringement of animal rights. 

The Institute Monde Arabe in Paris (Arab World Institute) entrusted Communic’Art with a press relations and digital strategy mission for its exhibition-event.

Designed in close collaboration with representatives from the various communities, thanks to help from the Œuvre d’Orient, the “Eastern Christians – 2,000 years of history” exhibition brought together 300 objects including numerous heritage masterpieces, some of which have never been seen before in Europe and which were loaned for the occasion by the religious communities themselves.

The unusual exhibition tour took visitors from Antiquity to present day, through the religious, political, cultural and artistic history of these Christian communities.

We had to give this event all the media coverage it deserved

Founded in 2011 by Christopher Barnekow and Pontus Silfverstolpe, both from Sweden, Barnebys launched its platform in French in February 2015, seeking to become established on the French-speaking market.  

Barnebys entrusted Communic’Art with a mission of consultancy in communication and press relations amongst French-speaking targets in the European area.  

It wanted to increase its reputation amongst the press and public, to reach new users and start new partnerships with French auction houses.

The first action was a press conference at Artcurial in Paris to promote the launch of Barnebys.fr and present the platform. The conference attracted 25 French-speaking journalists.

Consultancy in communication strategy, consultancy in press relations, international press relations campaign, content on social networks, publishing – was the mission entrusted to Communic’Art requiring all our know-how. All this was achieved with a degree of mutual commitment rarely seen between a gallery and an agency, the fruit of 12 years of collaboration and trust.

To mark the 50th anniversary of Galerie Templon, involved explaining and recognising Daniel Templon’s unique view of the contemporary art market and the success and remarkable longevity of his gallery, strengthen his international recognition and ensuring that all communication remained coherent, Communic’Art worked for two years with Daniel Templon and his team on this anniversary mission.